March 27, 2017

Marketing & Communications

Educated customers make the best customers.

Educational Marketing

Educated customers make the best customers. Utilizing the Internet to offer relevant, timely information is exactly what an educated customer is looking for. If customers access a companies educational marketing materials, they are much more likely to buy when compared to hard-sell marketing campaigns or advertising. Educational marketing positions your company as the 'assistive-buyer'. With this type of dialogue and rapport with your prospective customer, they will be more inclined to purchase from you and be more satisfied with the purchase and more likely to tell others about their experience.

KDG can successfully implement interactive marketing strategies for your business. Specific solutions include deploying interactive marketing campaigns with robust tracking in addition to building and branding online communities. We also develop Internet and desktop multimedia, offering your company an exceptional opportunity for effective, engaging customer communication.

All along the way, we approach planning and development with a "doing more with less" philosophy, ultimately getting results with your customers that are more effective and profitable.

Our marketing offerings to your business include:

  • Website education-driven marketing strategies & planning
  • Website design & development
  • Microsite/portal design & development
  • Website positioning & marketing
  • e-Detailing
  • Branding & creative
  • Sales support and stakeholder presentations
  • Sales automation
  • Custom marketing applications
  • Sales automation
  • educational marketing